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Master’s Degree in Mass Communication/ English Literature, and Social Sciences or equivalent from HEC recognized institute.
· Professional qualification in Public Relations and media will be preferred.
· Minimum 10 years of experience in the relevant field
· Demonstrable leadership skills with a flexible style – consensual and participative but decisive where warranted
· Strong analytical and evaluation ability
· Strong communication skills both verbal and written
· Demonstrable integrity, energy, enthusiasm, commitment and persistence
· Must be a team player
· Must have strong computer literacy
· Strong ability to multi-task and high degree of adaptability to changing situations.